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Introducing New MOMLETA Owner and Chief Executive Officer, Mary McQueen

Posted by: MOMLETA HQ on Monday, January 10, 2022

After 20 years at the helm, Momleta (formerly known as Baby Boot Camp) founder, Kristen Horler, has stepped down as CEO. Experienced franchise owner, Mary McQueen, of Oakland, Calif, has purchased Inspiring Wellness LLC, and is taking over the role of CEO and owner, effective January 2022.

McQueen has over 14 years of experience as a successful Momleta franchise owner. McQueen comes from a family of successful entrepreneurs, bringing the experience necessary to expand the fitness franchise system to more moms across the country.

Mary McQueen is an ACSM-certified personal trainer living in Oakland with her husband and three children, Liam (14), Sinead (11), and Jameson (9). Mary started taking Momleta classes in early 2008. She was about 30 pounds overweight before she got pregnant with her first son, Liam, and put on 50 pounds during pregnancy. She lost all of the weight while attending Momleta classes, but, more importantly, she gained a supportive community of like-minded moms that she is still best friends with to this day.

Momleta truly changed Mary’s life. After she gave birth to Liam in 2007, she quit her office job, and really didn’t know what to do with herself. When the previous owner of her Momleta franchise asked her to become an instructor for her, she made a career change and jumped at the chance - she knew how important taking the classes were for her own postpartum healing, and knew she had a real success story she could share with other moms. A year later, the owner decided to sell, and Mary, again, seized the opportunity and bought her Oakland franchise in April 2009. 

Buying Momleta Oakland was one of the best decisions she has ever made, and it has been a true honor to serve women in her community during what can be a very difficult and trying (yet amazing and beautiful!) time in a woman’s life. 

Mary is thrilled and honored to be taking on this new role as Owner and CEO of Momleta. She is excited to bring more franchise opportunities to moms just like you throughout the country!


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